B2B Marketing for professional Service Companies

Let Us Be Your Secret Weapon

Professional service companies are drivers of change. As companies in all industries adapt to a changing professional landscape, you leverage your expertise to keep clients moving forward. But, as with other professional services, conveying the usefulness of this expertise can be difficult – at least without the right marketing strategy. We build and scale your firm’s marketing using content marketing so people start noticing.

our services

Blog Posts

Case Studies & Reports

Social Media

Sales Materials

Content Planning

Editorial Management

Blog Posts

Ranging in topic from broad trends to current events, blog posts position your brand as a consistent source of thought leadership and industry wisdom. Give your clients a reason to keep coming back to your website in search of new insights.

Case Studies

The key to staying top of mind? A robust, engaging, consistent social media presence. Our team crafts company-specific content as well as posting tips that you can use to make sure your brand doesn’t get lost in the endless scroll.

Reports

The key to staying top of mind? A robust, engaging, consistent social media presence. Our team crafts company-specific content as well as posting tips that you can use to make sure your brand doesn’t get lost in the endless scroll.

Email Campaigns

When you’re pitching to a client, it pays to supplement your company’s expertise with polished, informative materials that keep your prospects focused on what you have to offer. Our sales literature is designed to make conversion easier – and more frequent.

Sales Presentations

Great marketing requires structure and consistency. You can’t cobble things together piecemeal: you have to have an actionable strategy and execution plan. With our expert content planning, your company will be steering a self-sustaining content machine.

Other Sales Pieces

Every marketing strategy needs a big picture. What are the key elements of your brand, and how do they come across in every piece of content? Our editorial management will help you keep your marketing materials organized, consistent, and irresistible.

PROFEssional service experience

Glenn LaFollette

Director of Integrated Marketing
JLL

“As a global professional services firm, it's pivotal that our marketing strategies connect directly with our sales goals. 26 Characters understood that completely. They developed a social media playbook which helped our salesforce better understand, and take action using digital channels. Steve was a strategic advisor and partner throughout the process, and we were grateful to have someone with inside knowledge of the channels as well as the sales process, which was rare when we reviewed our options.”

Karen Bell

Sr. Marketing Manager
Dell

"What I like about 26 Characters is their versatile team that understands the different ways to create and distribute content. They're great at making strategic recommendations for your business needs. In addition to being savvy marketers, they're also flexible. If you're looking for a strategic marketing agency to assist in the creation of high-quality content, you should definitely check out 26 Characters."

Becky Chandler

Sr. Director
U.S. Cellular

"My company has a variety of demographic and psychographic segments and we're always experimenting with the right messages and content types. 26 Characters is a company that understand this. I also like having access to expert content creators in a variety of disciplines. I recommend this to any medium or large-sized company that needs a variety of content."

Michelle Montalvo

Sr. Account Executive
Motorola

"26 Characters understands the what, when and how of content creation and distribution. They're great at making strategic recommendations. In addition to being savvy marketers, they're also flexible. If you're looking for a B2B marketing agency to assist in the creation of high-quality content, definitely check out 26 Characters."

Howard Eirenberg

Former CEO
Kronos Foods

"We didn't have the internal bandwidth at the time so we turned to 26 Characters. We ended up writing an article that told the story of our product launch. We were very happy with how the article performed. Beyond being happy with the results, I also enjoyed working with the team. If you're looking for a company to help find new ways to tell your story, definitely check out 26 Characters!"

What Can 26 Characters Do To Help Your Tech Company?

As you can imagine, creating content takes time – a lot of it. And even if you had room in your schedule (which you don’t) you might not have the writing skills necessary to produce polished materials.